Marketing Staff

Marketing Staff, under the Marketing Department, reporting to the Marketing Head. The role supports the company's marketing efforts by planning, coordinating, and executing promotional activities, assisting with market research and analysis, creating and managing content and campaigns, and strengthening brand awareness to drive customer engagement and business growth. Works internally with all Head Office departments and externally with branch employees.

Strategy & planning

• Contribute to hitting monthly and annual sales targets/plans
• Devise marketing plans, advertising, direct marketing, and campaigns
• Develop new marketing strategies and campaigns based on detailed analysis of market forces
• Use the company's result statistics and research conclusions to recommend direction for upcoming activities

Market research & analysis

• Study and assess market behavior/patterns, competitor offerings and pricing, and demographics to spot promotion and brand-awareness opportunities
• Analyze the target audience from the customer database and maximize reach
• Research competitors' market movements and recommend a pricing strategy

Campaigns, content & events

• Establish and implement advertising and promotional campaigns across various media platforms
• Create and oversee the distribution and publication of content and marketing materials
• Organize marketing activities for internal and external clients
• Attend and participate in marketing events/campaigns to increase brand awareness

Partnerships & sponsorship

• Collaborate with third-party associates, private partners, and agents to strengthen strategies and local presence
• Source and secure sponsorships

Customer & cross-department

• Secure and update customer information
• Maintain accurate records of all sales, scheduled customer appointments, and complaints
• Collaborate with all departments to reach the target audience
• Assist with customer-service development and conduct after-sales activities/other service lines

Measurement & reporting

• Track and record all marketing activities, apply metrics to evaluate success, and adjust measures when needed
• Submit and present weekly and monthly reports

Professional development & other

• Maintain professional knowledge via research, seminars, workshops, and networks
• Perform other related duties assigned by the superior and/or management

• Education: Graduate of a business-related course, preferably BSBA Marketing or BS Public Administration
• Experience: At least 1–2 years in the same field; fresh graduates are welcome to apply